Embrace agile marketing

 Real-time response to engage customers

Create online sizzle

Harness the power of digital to dazzle

Power of earned media

Move others to shout from the rooftops

Importance of strategy

 Think first, spend wisely

Marketing in a Digital World

Discovery Day

1 Place

£600 plus VAT

2 Places

£1,000 plus VAT – a saving of £200

 

In this engaging and lively full-day workshop, we will discuss what motivates people and how we can professionally influence this for mutual benefit.  You will identify the attributes associated with your ideal customer, learn how they can become your greatest marketing asset and leave with a plan to make it happen.

The Big Picture
  • Why people behave as they do
  • Why marketing is more than the fluffy stuff
  • Debunking popular myths
  • Digital dos and don’ts
  • Using digital to add sizzle to your marketing
Your Ideal Customer
  • What makes an ideal customer
  • Creating a great customer experience – on and offline
  • Customers as your most valuable asset
Encouraging Advocacy
  • Customer satisfaction and advocacy process
  • The advocacy pyramid
Action Planning
  • Identify your priority customers
  • On- and off-line actions for success

Places are strictly limited to ensure we can respond to your individual needs – book now to secure your place.

Cement your knowledge and ensure it translates into commercial success with ongoing support from our Sounding Boards and One-to-One Mentoring.

Related Programmes

Inspirational
Leadership

The link between good leadership and commercial success is well documented – but what does it mean to be an effective leader?

Find out more

Resilience and
Results through Others

One of the most critical factors for success in business and in life is your ability to bounce back when things go wrong.

Find out more

Credit for
Growth

We all know that cash is king
in business – and a critical part
of that is getting paid!

Find out more